“Westons came to us for juicy festival merch; the result screams summer to the core!”

Westons Cider

Nothing says summer like a cold drink in the sunshine, and Westons has just the thing. Their Stowford Press cider has been crafted in Herefordshire by family-owned Henry Westons & Sons since 1880, using locally pressed apples grown within 50 miles of their mill. It’s hard to beat that level of dedicated craftsmanship and heritage.

To celebrate both their crafted cider and the peak of festival season, they were on the hunt for a fun, high-impact product to capture the summer vibe. The apple of their eye? A bespoke bucket hat. In a crowded festival field, standout branding is essential. Our expert sales team stepped in to source a high-quality, durable hat that could handle the summer heat and look great while doing it. We were tasked with ensuring the product matched the premium feel of the drink itself, while acting as a walking billboard for the brand.

We made full use of their bright red apple iconography and contrasting deep green leaves to make that warm, vibrant yellow stand out. The clean white Stowford Press logo sits front and centre, ensuring maximum brand visibility from across the main stage. This doesn’t just protect festival-goers from the sun; it gives Westons a highly visible, fashionable brand asset that fans will wear long after the last acts have packed up. A real crowd-pleaser!

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