Checkout our guide behind the brand, packed with sustainable highlights and product highlights.
Having added the Circular & Co. Travel Mug in mid 2022, little did we know how much the brand would expand so quickly. This was in the midst of us applying for our B Corp certification, with a clear industry shift to become more sustainable, something that Circular & Co. are the epitome of. We've put together this guide a link to the department at the bottom, enjoy!
- Garden-Shed Origins, Savvy Sustainable Heart
In 2003, ex-Dyson designer Dan Dicker lost sleep over single-use plastic trashing the planet. So he retreated to his shed in Cornwall... and began designing things differently. That craftsmanship, and that mission, still powers Circular & Co.’s every move.
- Circularity Is Everything
They don’t just recycle they complete the loop. Switch take-back programs, closed-loop design, and products purpose-built to return to system, not landfill. Because “truly recycled” only counts if it's reused.
- Circular Icons (That Actually Look Good)
Circular Cup: 100% recycled, 100% leakproof, designed to outlast your morning commute by a decade.
NOW Cup: Made from used paper cups, designed for five years of loyal service.
Made From range: Cups crafted from coffee grounds, old trainers, bubblegum, fabric scraps, and even marine plastics with traceability for ethical bragging rights.
- Circular Grit + Practical Delight
These aren’t fussy eco products they work. One-handed Swift-Click lids, dishwasher-safe design, guaranteed 10-year life, fully recyclable once worn out. Trash turned smart, without losing function!
- Manifesto in Motion
Cornwall-based, award-winning, and relentlessly committed to making circular design the new norm. From drinkware to quirky cups, Circular & Co. turns landfill-bound trash into design-forward staples with serious mission credibility.
Circular & Co. isn’t just putting waste back into use they’re rewriting what everyday essentials should be: smart, stylish, and kind to the planet. Want this as a snappy social mini-series or compelling campaign post? Let’s bring those circular stories to life.
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Circular & Co up your street?
See some of the range here!